Look good, feel great

hello gents!

I’m Tshego, your dedicated grooming expert and companion on the journey to unlocking the true potential of your personal style. Welcome to the world of impeccable grooming and self-expression, where we celebrate the art of being a well-groomed FINO MAN!

As the voice behind FINO's male grooming brand, I'm here to share my passion and knowledge about grooming, fashion, and self-care. Together, we will embark on an exciting adventure, exploring the latest trends, timeless classics, and everything in between, tailored specifically for the modern South African man.

There is power in grooming, in boosting your confidence and making a lasting impression. Our nation is filled with unique styles and expressions, and I believe that each one of you possesses the potential to embrace your own distinctive look.

fino soothe man

This unique, hygienic balm is a mild exfoliator with both antiseptic and calming properties derived from ingredients such as Vitamin A and Papaya enzyme. With its non-greasy, drip-free formula, FINO Soothe can be applied to any part of the body, after wet or dry shaving or waxing, including the beard area, head, back of neck, chest, legs and underarms. This soothing balm also relieves the dry, itchy skin associated with new hair growth, and leaves your skin feeling moisturised and revitalised - Dermatology Tested.

Use FINO Face Wash MAN and FINO Bump Control for best results and a super smooth and soothed skin.

FINO Soothe MAN is suitable for all skin types, tones and is safe for

fino man beard oil

Infused with active essential oils, this non-greasy oil can be used to groom, tame and moisturise the beard. The formula protects and disinfects the beard while hydrating and moisturising the skin and protecting it from itchiness and flakes. FINO Beard Oil will keep your beard hygienic and smelling and feeling good.

Use together with FINO Face and Beard Wash MAN for best grooming results and a super clean and stylish beard.

FINO MAN Beard Oil is suitable for all skin types and tones.

fino man bump control

With its antibacterial and antifungal ingredients and natural astringents, this hard-working, tea-tree and willow bark serum rids skin of stubborn bumps and nasty ingrown hairs leaving skin smooth and healthy - Dermatology Tested.

Use together with FINO Soothe MAN and FINO Face Wash MAN for best results and a super clear, fine - looking skin.

FINO MAN Bump Control is suitable for all skin types and tones

fino man beard & face wash

Infused with active essential oils, this soap-free, PH balanced, multifunctional gel wash can be used to clean face, beard and head. Adding to its cleansing properties, this all-in-one gel also gently moisturises and protects skin and beard from the harmful effects of pollution, daily irritants and bacteria. As with all FINO products, this gel wash continues to deliver and helps to protect against the bumps and itchiness associated with beard growth.

Use together with FINO Beard Oil for best grooming results and a super-protected, clear and nourished skin.

FINO MAN Face & Beard Wash is suitable for all skin types and tones.